AI PR agency

PR for AI companies, from someone who speaks AI.

Launch, funding and founder PR for AI companies, from foundation models to robots. I understand the product well enough to pitch it accurately, and I know which reporters actually cover it.

4AI company exits supported
1B+Combined audience of national business press coverage
500+Media outlets
The problem

Every AI company sounds the same to a reporter.

Reporters get dozens of AI pitches a day. Most promise transformation and explain nothing. The companies that get covered show what the product does, prove it and give the reporter a reason to care this week.

What gets ignored

  • Claims with no benchmark or customer behind them
  • "AI-powered" as the whole story
  • Launch news with no timing hook

What gets covered

  • A specific capability a reporter can test or verify
  • A customer result with real numbers
  • A clear point of view on where the market is going
What I do

PR built for how AI companies grow.

Launches and model releases

Announcements timed, briefed and pitched so the story survives contact with a skeptical reporter.

Funding news

Raise announcements that say what the money is for, landed with the investors' and your buyers' trade press.

Technical briefings

Reporter and analyst briefings built on demos and data they can check.

Founder visibility

Bylines, podcasts and speaking that make your founder the person reporters call about the category.

Physical AI

AI that ships in hardware.

Robots, chips, edge devices and data centers are where AI meets the physical world, and they're harder to explain than software. I've run PR for industrial hardware like RealWear and spent years with manufacturing and construction reporters. I know how to make a technical product make sense on deadline.

  • Robotics
  • Edge AI and devices
  • Data centers
  • Manufacturing
  • Construction tech
AI-powered PR

Looking for AI-powered PR? This is it, with a person in charge.

I use AI throughout the work: research, media monitoring, first drafts and coverage analysis. It makes the work faster and the reporting sharper. Judgment and relationships stay with me.

Selected clients
Client word

“Aaron is a Driver and Do-er, focusing on results that provide the greatest impact with the most positive experience.”

Duncan Martell · Sr. Product Marketing Manager, Microsoft
Questions

AI PR, answered.

What does an AI PR agency do?

An AI PR agency gets AI companies covered accurately by the reporters who shape their market. That covers launches, model releases, funding news, technical briefings and founder visibility, plus making sure the coverage feeds how AI engines describe you.

Do you work with physical AI and hardware companies?

Yes. Robotics, edge devices, data center and industrial AI are a core focus, backed by years of hardware, manufacturing and construction press work.

How do you handle technical claims?

I work from your benchmarks and documentation, pressure-test claims before they go out and pitch only what a reporter can verify. It protects your credibility, and mine.

How much does AI PR cost?

Every engagement is scoped to your goals and timeline, so there's no rate card. A free 30-minute consult is the fastest way to a real number.

Your launch deserves a reporter who gets it.